baks esports — identity system for an esports organization

baks esports — identity system for an esports organization

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brand identity

baks

client

baks

timeline

2025

An art direction and identity refresh for BAKS Esports, uniting three generations of the brand in a modular system for jerseys, social content and more.

StatTrak fox mascot sitting in the water on Inferno beside two rubber ducks.
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stattrak — one system for the player, coach and club

StatTrak fox mascot sitting in the water on Inferno beside two rubber ducks.
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stattrak — one system for the player, coach and club

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wivo — outfit discovery

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wivo — outfit discovery

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night hockey league — all-star event visual system

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night hockey league — all-star event visual system

StatTrak fox mascot sitting in the water on Inferno beside two rubber ducks.
Loading

stattrak — one system for the player, coach and club

Loading

wivo — outfit discovery

Loading

night hockey league — all-star event visual system